Keeping Loyal Customers
Filling a leaking Bucket is a fool’s errand. There are already too many demands on your resources to risk leaking any precious funds unnecessarily. Keeping the customers you spent money acquiring is essential to making a profit. To do this you’ll need to pay special attention to how the customer relationship begins, and to keeping them interested in what you do. The word ‘relationship’ is key. And real relationships are based on an emotional connection.
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