Flow Foundations Floor Plan
Resource Index
Flow Foundations Floor Plan
This is our key organising lens, to be used by senior marketers as the dashboard they use to prioritise and delver marketing that ticks the strategic and operational boxes.
Find the resources we have to help you with each of these.
Download as a PDF
F1: The Right Work
NUTRITIOUS DIET
A healthy client mix is made up of those that serve both purpose and profit, ensuring an energetically & economically nourished business.
F2: Balanced Routine
EXERCISE PLAN
A balanced marketing routine is one that has an effective tool or technique mapped to every step of a decision journey.
F3: Baseline Rhythm
DISCIPLINE
A commitment to marketing that is consistently delivered at intervals and pace matched to your market.
F4: Maintain Momentum
MOTIVATION
Maintaining enthusiasm is made possible by a compelling business vision that is translated into a clear plan.
Overview / Umbrella Resources
- Name & Link
- Get the most from your book
- Watertight Marketing; the audio talk-through
- Starter Workbook
- Diary Planning Short Course
- Approaching a Strategic Project 5-Day Challenge
- Keeping up with digital marketing
- Making time for marketing
- How to make marketing happen (roundtable)
- Website No-Nos (Tips)
- Website No-Nos (Roundtable)
- Surveys for every step of a sale
- Event planning checklist
- Developing a design brief
- Creating a social media policy
- Taking charge of your learning & development (roundtable)
- Branding & formatting internal documents
