How do your colleagues perceive marketing?

Topic: How do your colleagues perceive marketing? If you are a marketer in a scaling business, the first audience you should be characterising is your colleagues. How they perceive marketing has a direct impact on how effective you can be in your role. Let’s take a look at how they might see it, and what you can do about it. 

In this session a group of senior marketers talk about how they are perceived, and how you can shift perception to a more strategic view.

• See: Background blog post
• See: The write-up

Here are the LInkedIn profiles of the contributors to this discussion:

• Bryony Thomas, Watertight Marketing
• Rachael Wheatley, Watertight Marketing
• Franco de la Croix-Vaubois, Event Organisers' Network
• Sara Parker, EPSRC CDT in Distributed Algorithms
• Emma Cox, Watts Group
• Michelle Hayman, Marketing Consultant
• Liz Davidson, QRoutes
• Peter Baynes, Marketing Consultant
• Claire Clarke, Martin's Rubber
• Chris Turner, Marketing Consultant
• Isobel Horswell, Ntegrity

To join us live next time, head to watertightmarketing.com/wednesday

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